The 12th Season of India’s biggest Obstacle race – The Maruti Suzuki ARENA Devils Circuit – is announced with a pan India rollout across 10 cities, with Ahmedabad and Indore added to the lineup. Since its inception almost a decade ago, The Devils Circuit Races have attracted athletes and thrill seekers alike. Proclaimed to be the Toughest Race in Asia, the winners of the Maruti Suzuki ARENA Devils Circuit competitive category have been army personnel, fitness trainers, and professionals with an affinity to personal fitness. The 12th Season aims to be the biggest yet
The current season, just launched, aims to attract 60,000+ devilslayers to the course where they will be met with a 5 kms long course peppered with 15 military style obstacles.
Known for offering the biggest prize in amateur sports, the competitive category of participation sees enthusiasts run across every city of the season to try and get a podium finish which gives them points. The male and female athlete at the end of the season wins themselves a brand new Maruti Suzuki Swift Car. The competition every year has been fierce and the participants who emerge victorious showcase the best athletic prowess seen in any amateur competition.
Speaking at the launch of the season, Adnan Adeeb, Founder of the property, said: “I am very emotional as we launch the 12th Season, and I wish to dedicate this season of the Devils Circuit races to the never die spirit of this amazing growing tribe of Devilslayers who are all now determined than ever before to raise the bar of their personal fitness goals and compete to win because to them and us, life is no longer a spectator sport.”
In the last 10 years, it has been an absolute privilege to have hosted participants from over 800 cities, and 30 countries. And now as we look ahead, I am grateful and feel truly blessed to have received the support from partners, participants and the incredible tribe of devilslayers. My biggest thanks to Maruti Suzuki for their continued belief in Devils Circuit, together we will make this property soar to higher skies,” he added.
Commenting on this occasion, Mr. Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, said, “Our association with the Devils Circuit has been a long standing one. As it continues to strengthen, we enter this year’s 12th season of Devils Circuit with renewed zeal and gusto, showcasing the Epic New Swift. We hope to satiate the thrill seekers, rightly called the ‘Devilslayers’, yet again with their enormous appetite for adventure. The Maruti Suzuki Swift, with its agility and performance, embodies the contestants’ tenacity and high energy to overcome challenging obstacles. We believe that this collaboration underscores our shared value of striving for excellence.”
The Maruti Suzuki ARENA Devils Circuit, introduced to India by Volano, is a groundbreaking and disruptive sports property that has redefined the fitness and running landscape. Combining a running track with military-style obstacles like high warped walls, barbed wire, and ice, fosters camaraderie among participants. The 12th season kicks off on September 29th in Indore and concludes on March 9th in Delhi, with races held in cities like Mumbai, Ahmedabad, Pune, Bangalore, Hyderabad, Kochi, Chennai, and Mohali. This unique concept has become a favorite among corporates, with over 70% of participants historically coming from corporate backgrounds, drawn to its team-building potential. It has also gained widespread popularity among fitness enthusiasts, catering to individuals aged 16 to 70 and offering a challenging yet inclusive environment that promotes personal growth and team spirit.